Salesforce Public Sector

Datasheet Content Development:
Adapted complex technical documents and sales plays into 2-page assets for broad range of government stakeholders.
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• 50+ assets for Aerospace/Defense, Federal, State & Local, Public Health
• Topics include “Transforming Supplier Relationship Management for Aerospace Manufacturers and Government Contractors”

 
Subject Matter Expert (SME) Content:
Interviewed Salesforce Public Sector experts for earned and paid media opportunities in government trade outlets.
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• 50+ assets for Aerospace/Defense, Federal, State & Local, Public Health

• Recent assets included annual 20-page report for FCW magazine, featuring five 600-word pieces from former Aerospace executives, retired USAF generals, head virologists and state CIOs. 

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FCW Project at a Glance:

• FCW Full Digital Edition
• IIG Digital Edition
• Microsite with Additional Resources

​Individual Links:

• Accelerating Mission Success with Technology
• Charting a Course to Digitial Transformation
• How Connected Data Heals the Post-COVID Supply Chain
• Technology Expands Access and Reduces Public Health Service Challenges
• What the Talent Shortage in Aerospace & Defense Companies is Really Telling Us
• How Digitizing Infrastructure Protects Against a New Generation of Cyberattacks
• Empowering Citizens Through Platform Investments
• How Technology Investments Can Help Close the Talent Gap
• Executive Viewpoint: A Conversation with Harrison Smith

Qwiet AI (formerly ShiftLift)

Enterprise Launch Expertise:
Executed 360-degree product launch campaigns, mixing traditional media outreach with thought leadership, visual storytelling, and events.
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• Agency chosen due to track record of 50+ launches for AI, data security, analytics.
• Placements in Forbes, Dark Reading, VentureBeat, The Information, Pitchbook, etc.​​

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​Individual Links:

• AI for security is here. Now we need security for AI (VentureBeat)
• Qwiet AI Builds a Neural Net to Catch Coding Vulnerabilities (Dark Reading)
• Q2 2023 PitchBook Analyst Note: RSA Conference Paves Path for Infosec Startups (PitchBook)
• Waging lawfare against criminal infrastructure. Notes from the cyber underworld. Hybrid war, and cyber ops across the spectrum of conflict. And what do the bots want? (Hint: kicks.)
• Business of Cyber (Apple Podcasts)
• Cylance Founder Stuart McClure Joins ShiftLeft as CEO (MSSP Alert)
• ShiftLeft Appoints Prevention-First, Cybersecurity Visionary and AI/ML Pioneer Stuart McClure as CEO
• Stuart McClure Joins Board Of Application Security Vendor ShiftLeft (Forbes)​